Sean Combs, facing sexual-abuse lawsuits and stepping aside from his role at Revolt, witnesses fallout as over a dozen companies distance themselves from his e-commerce platform, Empower Global.
The move follows accusations of sexual assault and violence by R&B singer Cassie Ventura and three other women.
Eighteen brands, including House of Takura and Nuudii System, confirm severing ties, citing a commitment to victims’ rights and moral imperatives.
Some departing brands cite both the allegations against Combs and the platform’s lackluster performance.
Amid the controversy, a few brands remain with the platform, while Diageo seeks to block Combs’ use of marketing funds for DeLéon advertising in light of the allegations.
