Former CNN host Don Lemon has revealed the launch of a new media company and the upcoming release of its first project, “The Don Lemon Show,” to be available on Elon Musk’s X, formerly known as Twitter.
Lemon emphasized X as the “biggest space for free speech” and expressed the need for honest debate.
Musk had invited Lemon to host a new show on X, which will feature three 30-minute episodes weekly.
The platform also announced partnerships with Jim Rome and Tulsi Gabbard for exclusive video content.
This move comes amid ongoing challenges with advertisers as Musk transforms X into a video-first platform.
The details of Lemon’s partnership with X are yet to be fully disclosed, but Musk mentioned increased creator rewards this year.
